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Growth Strategist | Global Markets

Marketing Growth Team Full-time

Individual contributor role owning the full growth pipeline from ICP research and outbound campaign execution to initial client conversations with founders/CFOs across global markets. Requires strategic GTM thinking, B2B outreach craft, and AI-powered execution.

What you'll do

Job description:

Job Title: Growth Strategist – Global Markets Company: CFOLogic Job Type: Full-time Location: Baner, Pune (Work from Office) Experience: 3–5 Years


About CFOLogic

CFOLogic is a strategic finance partner to growth-focused businesses in the $2–20M revenue range, driving impact across finance strategy, financial intelligence, and financial operations. We deliver outsourced CFO, FP&A, and financial operations support with a unique blend of global experience and execution discipline — powered by people, process, and technology.

We have supported businesses across industries and stages — from startup and fundraising to scale-up and successful exits — spanning Asia, Europe, and North America.

We are proud to be recognised as The Hindu's Best Places to Work 2026.


Role Summary

This is a high-ownership individual contributor role at the heart of CFOLogic's growth ambition. You will own the full pipeline — from ICP research and outbound campaign execution to first conversations with founders and CFOs across the US and global markets. You will bring strategic GTM thinking, B2B outreach craft, and AI-powered execution — showing up with confidence in every client conversation, across geographies and time zones.


What You'll Do


GTM Strategy & Market Positioning

  1. Define ICP segments, messaging frameworks, and outreach positioning by persona — founders, sitting CFOs, and startup operators
  2. Translate CFOLogic's service lines into compelling narratives for different geographies and buyer stages


Outbound Pipeline & ABM Execution

  1. Build targeted account lists using Apollo, Clay, and LinkedIn Sales Navigator
  2. Design and run multi-touch ABM campaigns across LinkedIn and email — personalised by persona, service line, and deal stage
  3. Own the pipeline from first touch to meeting booked


Client-Facing Engagement

  1. Lead initial conversations with founders, CFOs, and senior decision-makers across the US, UK, and global markets
  2. Build relationships that convert prospects into long-term clients


Campaign Intelligence

  1. Track open rates, reply rates, and pipeline velocity — run A/B tests and iterate fast
  2. Deliver weekly pipeline reports with actionable insights


CRM & Process Ownership

  1. Own CRM hygiene and pipeline visibility in Zoho CRM
  2. Build outreach SOPs, lead qualification frameworks, and handoff protocols


What We're Looking For

  1. 3–5 years in B2B business development, outbound sales, or growth marketing — preferably in professional services or finance-adjacent industries
  2. Proven track record building and converting outbound pipelines targeting US or international markets
  3. Demonstrated ability to engage C-suite and founder-level personas with polish and confidence
  4. Proficiency in Apollo, Clay, LinkedIn Sales Navigator, Instantly.ai / Smartlead, Heyreach / Expandi
  5. Strong B2B copywriting — cold email, LinkedIn DMs, and proposals
  6. AI tool fluency — Claude or equivalent
  7. Zoho CRM or equivalent


Why CFOLogic

At CFOLogic, great work meets a culture that supports it:

  1. Friends first, colleagues later — a trust-led, relationship-first culture
  2. Real ownership — you own pipeline outcomes, not just tasks
  3. Global exposure — direct engagement with founders, CFOs, and business leaders across US, UK, and beyond
  4. Growth-oriented culture — merit-based growth, not rigid hierarchies
  5. Values-driven environment — proactive, professional, and proficient delivery is non-negotiable


How to Apply

Email your resume, last drawn CTC, expected CTC, and a brief note on your most impactful BD or outbound campaign to: hiring@cfologic.com

Work Location: In person


What we're looking for

Grouped by area, with how important each is and the level we're after.

Skills
Go-to-Market (GTM) Strategy Must-have Proficient
B2B Outbound Sales/Marketing Must-have Proficient
C-suite Engagement Must-have Proficient
B2B Copywriting Must-have Proficient
Sales Pipeline Management Must-have Proficient
Campaign Analytics & Optimization Must-have Proficient
AI Tool Application Must-have Proficient
Tools & Technologies
Apollo Must-have Proficient
Clay Must-have Proficient
LinkedIn Sales Navigator Must-have Proficient
Instantly.ai Preferred Proficient
Smartlead Preferred Proficient
Heyreach Preferred Proficient
Expandi Preferred Proficient
Claude Preferred Proficient
Zoho CRM Preferred Proficient
Experience
B2B business development, outbound sales, or growth marketing Must-have 3+ yrs
Professional services or finance-adjacent industries Preferred

Don't meet every point? If you're close and eager to grow, we'd still like to hear from you.